Articles
Useful thinking, without the noise.
Practical guides designed to help independent software builders make clearer decisions.
PricingModel pricing without pretending uncertainty is goneUse ranges, assumptions, and evidence quality to make a pricing decision you can revisit.5 min readResearchChoose research sources that match the questionUse the smallest set of sources that reduces the uncertainty in front of you.8 min readValidationValidate evidence before you commit to featuresA practical framework for separating market signals from attractive assumptions.6 min read